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February 20, 2020
How Employing Revenue-cycle Management Protects Earnings and Member Data

How Employing Revenue-cycle Management Protects Earnings and Member Data

This is the second part of a two-part series by ABC Financial Services on revenue cycle management and why securing and protecting your data is going to be even more critical in the decade ahead. Our recent article Health Club Revenue-cycle Management: What Is It And Why Does […]
February 17, 2020

How CRM Software Improves Fitness Sales and Retention

The lifeblood of any club is its membership. Maintaining a robust and engaged member base keeps a fitness business viable long term. Clubs simultaneously must have effective pathways for nurturing leads into sales-ready prospects and a mapped out engagement plan to keep members invested in their services. It’s […]
February 12, 2020

Defining Member Experience Part 2: Mark de Gorter of Workout Anytime

Join Kelly Card, Chief Engagement Officer of ABC Financial with Mark de Gorter, Chief Operating Officer of Workout Anytime as they continue part two of our series on creating a better member experience. Listen in as Mark shares what is working for Workout Anytime and how their member […]
January 30, 2020
5 Keys To Move From Managing To Leading

5 Keys To Move From Managing To Leading

By: Paul Schaller Well, it’s already the end of January and our health club and gym customers are busy serving their members, operating, and managing their businesses during this very busy time of year. Meanwhile, Bill Davis, myself, and our team of leaders are doing all they can […]
January 29, 2020
health club revenue cycle management

Health Club Revenue-cycle Management: What Is It And Why Does It Matter?

By: ABC Financial This is part one of a two-part series by ABC Financial Services on revenue-cycle management and how optimizing the revenue cycle management means better service and financial outcomes for health clubs. Any club owner recognizes that it’s critical to turn booked membership revenue into dollars in the […]
January 22, 2020
Defining Member Experience Programming

Defining Member Experience, Part 1: Programming

This is part one of a four-part series on member experience. Each month, we’ll be exploring a different facet of creating a member experience that ultimately impacts your bottom line. Be sure to the ABC Blog for the latest. Member experience: a term you’ve likely heard again and […]
January 14, 2020

Podcast Episode: Defining Member Experience Part 1: Adam Zeitsiff of Gold’s Gym

We’re kicking off a three-part series on defining member experience with Adam Zeitsiff, President and CEO of Gold’s Gym. Adam joins Kelly to discuss how to take a personalized approach to creating a unique member experience which resonates with your target members. You’ll hear how Gold’s Gym’s dedication […]
January 3, 2020
winning in the fitness and health industry

Winning In The Fitness And Health Club Industry Will Require New Approaches In The Decade Ahead

By: Bill DavisBefore I share thoughts on winning in the new decade ahead, I first want to wish our customers and team members at ABC Financial a very happy new year. As my mentor and our Vice-Chairman, Paul Schaller shared recently; it is the most wonderful time of […]
December 18, 2019

Podcast Episode: Josh Unfried – End to End Frictionless Buying

Josh Unfried, CEO of Windfarm Marketing, joins the podcast and brings relatable, actionable marketing insights from a successful career in consumer engagement both inside and outside the fitness industry. Learn how to market based on the customer’s point of view rather than your own, how and why to […]