abc™ FINANCIAL

It’s a given that in about six weeks from now your health club is going to be buzzing with new members and higher traffic thanks to those exercisers on the new year’s resolution track.

But now is a great time to boost your membership and participation, as well. Just about everyone shares in the guilt factor that takes over once the last of those Thanksgiving leftovers have been polished off, so use the communal angst of weight gain to your health club advantage.

Can you hear it? It’s the soon to be rush of new and re-inspired members crowding through your health club doors.

The profit boosting new year’s season is just around the corner and in order to be completely prepared, now’s the perfect time to take advantage of traditional holiday attendance slow-downs to ramp up your health club management battle plans.

By: Missy Schmitt
Comptroller

ABC Financial would like to remind you of the new IRS reporting requirements concerning 1099Ks. A critical part of the report requires ABC to submit a VALID Taxpayer Identification Number (TIN) for each client’s collections. This information needs to be provided to ABC no later than December 15, 2012. Our report, with valid and verified TINs for each of our clients, must be submitted to the IRS by January 31, 2013.

In December of 2012, ABC Financial will release new functionality as it relates to our Electronic Agreement Entry (EAE). The enhancement will contain the following:

Now is the time to order your customized holiday cards for only $1.15 each! This price includes the design creation, postage and delivery. You must order early to lock in this special low rate, so call us today!

The benefits of personalized Holiday Cards include:

By: Will Haupt
Product Success Manager

In today’s world of modern technology and self-service, ABC Financial has developed a complete member portal allowing your members to purchase services, book events, schedule classes, make payments, and update account information among other great features.

Manage My Membership

By: Karen Perlmutter
Smart Fitness

By: Jim Thomas
Jim Thomas’ Fitness Management & Consulting

There’s a direct correlation between health club sales experience and prejudging the membership sale in a health club. The more health club sales and prospecting experience you have the greater the tendency to prejudge your members and club prospects.

January is around the corner. It will soon be the busiest time of the year for health club sales traffic. This could mean more membership sales for your health club. It could mean a lost opportunity… if you start to prejudge your club guests.

Dina Brown joined ABC in June 2008 as the Benefits Administrator. She has a combined 20 years’ experience in Human Resources. Dina was born and raised in Chicago, IL and moved to Arkansas in March 2008. She has been married to her husband, Wayne Carlson, since July 2007 and now lives in Conway, AR. Most of her family still lives in the Chicago land area, so she travels home often to see them. Dina has 2 kids – Melissa (28) and Joshua (25), with 3 grandchildren – Patrick, Stella and Vincent.

Jeff Goldsmith’s new sales manager’s first job was to sift through 600 – handwritten – guest courtesy cards and make necessary follow-ups. As owner of three Gold’s Gym locations in South Florida, both Goldsmith and his new manager knew that this task – while necessary – would also be difficult and monotonous. Worse yet, it would be time consuming and of questionable bottom-line impact.

Knowing a better solution was needed, Goldsmith implemented InTouch, an extension of ABC Financial’s DataTrak, less than one week later.