Health Club Software by ABC Financial Eliminates Lost Leads for Gold’s Gym

Dina Brown
Dina Brown
January 1, 2012
How Health Club Software Helps You Determine Enhancement Fees
How Health Club Software Helps You Determine Enhancement Fees
January 1, 2012

Health Club Software by ABC Financial Eliminates Lost Leads for Gold’s Gym

Health Club Software by ABC Financial Eliminates Lost Leads for Gold’s Gym

Jeff Goldsmith’s new sales manager’s first job was to sift through 600 – handwritten – guest courtesy cards and make necessary follow-ups. As owner of three Gold’s Gym locations in South Florida, both Goldsmith and his new manager knew that this task – while necessary – would also be difficult and monotonous. Worse yet, it would be time consuming and of questionable bottom-line impact.

Knowing a better solution was needed, Goldsmith implemented InTouch, an extension of ABC Financial’s DataTrak, less than one week later.

The new health club software extension provided Goldsmith with near instantaneous bottom-line results, by helping quickly:

  • Reform their current prospecting process
  • Implement better follow-through with prospective clients
  • Eliminate lost leads due to unreadable handwriting

Learn more about the success Gold’s Gym is having since implementing InTouch and DataTrak in Goldsmith’s video testimonial below:

To learn more about the capabilities of the health club software we offer, request a demo from ABC Financial.