Get the most out of your Friends Are Free (FAF) program!

June 27, 2013

By: Bryan Smith
Product Marketing Manager

Are you getting the most out of your FAF program? Do you know if your offers are working? Your new member just received your top-of-the-line mailer within days of their joining, and they’re excited about their new lifestyle. With the FAF mailer in hand, they become an advocate for your club by referring you prospect members and redeeming coupons.

The key to getting the most out of your FAF program is tracking your offers. Now that you see the passes coming through your front door, DataTrak reporting can help you identify what works and what doesn’t.

RETURN ON INVESTMENT
Each new membership has the possibility of gaining you up to 6 new memberships! A $1.68 investment could gain you one $20 per month membership, which is about a 10:1 return on investment in your first month. Friends are Free allows you to reach up to 6 prospects and conversions from any of those prospects to reach 6 more! FAF is the marketing tool that keeps on giving, so getting your offers right for your business is what’s most important.

NOT USING FRIENDS ARE FREE?
Well what are you waiting for? For more information about our FAF program, you can email us at professional.services@abcfinancial.com or give us a call at 1-866-420-8555.

NEED HELP TRACKING YOUR COUPONS?
For more information on how to set up Prospects in DataTrak to track your coupons, please reach out to your ABC Financial Account Executive.